Already becoming the trend to watch in 2009 is Social MicroFunding. Microfunding, and Microgiving, for charities and causes is an idea whose time has come...at the very moment that the economy is faltering, there seems to be an increased awareness that we must start working towards doing good...even (maybe especially) in small and manageable ways.
The WellWishes Twitter campaign is one that has gotten quite a lot of attention. The campaign hopes to raise as much as $25,000 or more to put toward building wells in impoverished areas so that children can have clean drinking water. The believe they are more than halfway to that goal now.